Create Your Digital Marketing Reports In Looker Studio

93% of companies exceed their revenue goals using buyer persona to segment their database.

A buyer persona is a photography of your ideal potential client, that has all the characteristics of your most loyal customers into one. This service will provide you with a better understanding of your customers. This is essential to shape your marketing strategy and generate more sales.

What’s included ?

FOR B2C

• Demographics (name, age, gender, location, monthly income, marital status, children)
• Routines, personality characteristics, and habits
• Financial information of your persona such as spending habits, income, and the preferred method of payment
• Main social media channels used
• Does your persona prefer to shop online or in-store?
• What is your personas online behaviour?
• Hopes & Dreams
• Worries & Fears
• What Influences your persona – who and where they get their information from?
• What are your personas love brands? 

FOR B2B

• Demographics (name, age, gender, location, monthly income, marital status, children)
• Industry
• Company size
• Job title
• KPIs of the job
• Who does your persona report to?
• Persona Goals/Objectives
• Persona Problems